Unica NetTracker Beneifits
Instant Access to Reports and Metrics You Need
Unlock the power of your data! Robust, flexible reporting allows you to slice and dice
information to the level of detail necessary for taking action. You can easily access reports on
visitors' click stream paths; online product interests; web trends; visitor conversion patterns;
web content quality; and visitor retention, giving you all the insight you need to deliver web
site and internet marketing success. Top-level, configurable dashboards make it easy for you to
evaluate critical business metrics such as conversion rates, paid search traffic, and organic
traffic, most popular content and more.
Get the Details Whenever You Need Them
Don’t wait around for reports, get your data now! Unica NetTracker’s
powerful insight doesn’t stop with delivering the reports and metrics, unique drill-down
capabilities let you investigate the details behind any metric, anytime without waiting for IT or
on demand service providers to create new reports.
Achieve Unprecedented Accuracy with Flexible Data Collection
Feel confident in your data! Get up and go! Unica NetTracker uniquely allows you to use
page tags, log files or a hybrid of both in conjunction resulting in unprecedented accuracy and
completeness of reporting. This flexibility for example enables you to get up and running quickly
using log files until you are ready to add page-tags to your site.
Easy-to-Use Functionality
Set up quickly and use right away! Unica NetTracker offers best-in-class capabilities in an easy to implement and use software package. Key functionality includes:
- Report wizard and unmatched filtering for quick answers
- User-friendly, role based interface for report delivery and receipt
- Interactive calendar to instantly focus your analysis on specific timeframes
- An embedded database to get you up and running quickly without heavy IT support



